Avi travel app
YOUR EYE IN THE SKY.
Your eye in the sky
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Your eye in the sky
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Your eye in the sky
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Your eye in the sky · Your eye in the sky · Your eye in the sky ·
meet the team
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isaac sanchez
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sam tuohy
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elise park
our problem statement
Primary and secondary research show that travelers commonly struggle with knowing when is the best time to purchase, confusing/repetitive booking screens, complicated airport mapping, and getting questions answered.
our research
One survey stated that:
44% of baby boomers say they “value
having a travel agent book an entire
travel experience” for themOnly 33% of them feel comfortable
booking flights online, compared to the
62% of the other generations.Source: McKinsey & Company, State of Stravel Survey (2024)
initial ideas
We sought to develop an app that combined
all of our desires in an ideal travel product.
Reminders about the flight, updates about the
specific airport, and alerts when affordable
flights ariseA chatbot that can find/book flights and
answer questions using natural language.A price tracker that keeps track of flight prices
testing & feedback
We asked 3 users with different experiences to test Avi:
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Overview: Subject A is a 21 year old female college student.
-Novice traveler
-Unfamiliar with booking flights (parents often book flights for her)
-Considers herself to be frugal
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Overview: Subject B is a 20 year old female college student.
-Travels frequently
-Books her own flights half of the time
-Cares more about comfort and convenience over price
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Overview: Subject C is a 19 year old male college student.
-Not a frequent flyer
-Prefers to drive
Users overall reported a smooth, time-saving experience and successfully completed key tasks!
final prototype
Our Solution: Our app simplifies the flying experience by uniforming the booking experience and giving the user peace of mind that they’re getting the best deal.
